Course curriculum
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1
Module 1: Getting Started!
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Welcome to Freedom By FBA!
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Why some sellers fail
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6 Month Spreadsheet (Click File>Download - No Video here!)
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How Amazon Works & How You'll Make Money
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LLC & EIN FAQ (Read me before posting questions on Facebook!)
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Business License and Bank Accounts
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LLC Options
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Important once your LLC is Created!
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EIN Application (Free)
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Creating an OFX
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How To Create an Alibaba.com Account
FREE PREVIEW -
Setting up Seller Central
FREE PREVIEW -
ASTEP
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Tax Exemption Forms
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State exemption not found? See if your state is listed here
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Taxes
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2
Module 2: Product Research
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Product Research Cheat Sheet
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Amazon's Banned List
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Children's Products - Important to Know
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Products To Avoid Selling
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How to differentiate your product offering
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Selling in a Gated Category
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Researching With Your Budget In Mind
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Fee Calculator - Identifying margin & how much you can afford to spend
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Product Research FAQ
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Helium 10 Academy
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Working With Your Budget
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Helium10 Tools
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Plan Comparison
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Tools Before You Begin
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Product Evaluation Checklist
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What the Product Research Criteria Means for Your Product Choice
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Advanced filters
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Helium 10 Academy - Black Box
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Helium 10 Academy - Black Box Filters
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Helium 10 Academy - Products
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Helium 10 Academy Keywords
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Helium 10 Academy Niches
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Helium 10 Academy Competitors
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Helium 10 Academy Product Targeting
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Helium 10 Academy Extension Walk-Through
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Helium 10 Academy Trendster
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Product Research on Amazon.com
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Best Seller & Wishlist Ideas
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Rebate Key - What are other people launching?
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Product Ideas from Social Media
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Evaluate Step 1 - BSR
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Evaluate Step 2- Reviews
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Evaluate Step 3 - Basics
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Stress Test!
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5 Minute Evaluation Technique
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Important - Patent Search Prior to Sourcing
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Top Competitor Analysis
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Launch Planning
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3
Module 3: Sourcing
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Sourcing, Branding, Listing, & Shipping Timeline
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Shipping Terminology
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Supplier and Packaging FAQ
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Identifying Inventory Limits
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Intro to 1688
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1688 Login
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Alibaba 101 - Walkthrough of Alibaba.com
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Alibaba - Manufacturer Vs Trading Company
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1688 Reverse Image Search
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Ship To Address and FAQ Related To Shipping Prior To Contacting Suppliers
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Contacting Suppliers on Alibaba
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Supplier Inquiry Template Walkthrough
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Supplier Inquiry Template
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Sourcing from American Suppliers
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Contacting Suppliers off of 1688
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Get to Know Your Suppliers
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Negotiating with Suppliers
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Working with Multiple Suppliers
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Trade Assurance Pro- Forma request
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Sending a Wire Transfer in OFX
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Friends and Family Review Setup Once Product Is Ordered
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4
Module 4: Branding
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How does packaging work?
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Product Photography
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Listing Images - Important!
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Infographic Guidelines & Examples
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Branding & Logo Design
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Creating a Product Insert with Canva
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Domains & Email Setup
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Examples of Great Images
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GS1US & Barcodes Explained
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Verifying your Brand Name
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5
Module 5: Building Your Listing
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Keyword Research Overview
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Cerebro
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Magnet
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Creating your Keyword List
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Keyword Research Form
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Listing Builder Overview
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Most important part of your listing: Title
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Bullet Points (Features)
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Product Description
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Backend Keywords
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Before creating your Amazon listing: Don't Skip this!!
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Creating your Amazon Listing
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GTIN Issues?
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STILL having GTIN Issues?!
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Printing your Amazon BarcodeI Label (FNSKU)
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Testing Audiences
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6
Module 6: Shipping
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Shipping Methods From Factory To Amazon
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Freight Forwarder (Shipping) Contacts
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Shipping FAQ & Warehouse Placement Information
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Shipping Terms & Freight Forwarders
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Creating a Shipping Plan (Send to Amazon)
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Master Carton Markings
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Inspections
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Inventory Management Spreadsheet and when to reorder
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Inventory Management Spreadsheet
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7
Module 7: Steps For A Successful Launch
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Launch Day Homework!
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Breakeven Analysis For Launch
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Pricing Strategy For Launch First 4-8 Weeks
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Influencer Marketing
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Influencer outreach Template
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Category Check
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Index Check
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Not Indexing?!
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Search Find Buy Strategy
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Reviews
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Requesting Feedback
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Tracking Your Keyword Ranking
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Sending Product to Customers / Influencers
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Account Reserves
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Amazon Vine - Initial Review Boost - Only for Brand Registered
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IP Accelerator Program / Trademarks / Enhanced Brand
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*NOT TOS COMPLIANT - Proceed at own risk - Creating Facebook Product Testing Ads
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*NOT TOS COMPLIANT - Proceed at own risk - Setting up your Facebook Business Manager
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*NOT TOS COMPLIANT - Proceed at own risk - Creating Super URLs
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8
Module 8: Pay Per Click Ads
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Before Running PPC - Optimizing your Listing
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Things to Know Before Running Pay Per Click
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Pre-Launch: Choosing Keywords
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Intro To Pay Per Click (PPC) Ads
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From Launch: Exact Match Manual Keyword Campaigns
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After 3-4+ Weeks: Phrase Match Manual Keyword Campaign
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After 3-4+ Weeks: Amazon Auto Campaign
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Targeting ASINS (Optional)
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ASIN Manual Product Targeting Campaign (Optional)
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PPC Optimization For Beginners
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PPC Optimization Intermediate-Advanced
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Live Student Optimization - Home Improvement Category
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Live Student Optimization - Home & Kitchen Category
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Live Student Optimization - Organization Category
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Live Student Optimization - Office Products Category
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Live Student Optimization - Baby Category
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Live Student Optimization - Toys Category
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9
Module 9: Selling your FBA Product on Etsy
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Getting Started on Etsy!
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Creating your Store
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Shop Dashboard Overview
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How to use Amazon FBA to fulfill Etsy Orders
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Statistics
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Photography
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Keyword Research
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Building your Etsy Listing
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Pay Per Click & Re-Targeting Campaigns
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Scaling
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10
Module 10: Shopify Store And Facebook Ads
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How to get your Shopify Store Built
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Introduction to Shopify And Why You Should Diversify Off Of Amazon
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Creating a Facebook Page For Your Brand
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Intro to Facebook Ads
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Building Your Ad and Installing A Shopify Pixel
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Creating a Detailed Audience
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Finishing Your Ad
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Creating Multiple Ad Sets
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Double Down or Kill - Scaling Strategy
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Facebook Ad Library
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